Over the past year and a half, the development of digital identity has shifted the ways businesses interact with consumers. Companies across every industry have incorporated digital services, biometrics, and other verification tools to enhance the consumer experience without increasing risk. Changing consumer expectations A digital identity strategy is no longer a nice-to-have, it’s table stakes. Consumers expect to be recognized across platforms and have a seamless experience every time. 89% of consumers use mobile banking 80% of companies now have a customer recognition strategy in place 55% of banking customers say they plan to visit the bank branch less often moving forward Businesses are responding to these changing expectations while working to grow during the economic recovery – trying to balance consumer experience with risk appetite and bottom-line goals. The present state of digital identity Digital identity strategies require both standardization and interoperability. The first provides the ability to consistently capture data and characteristics that can be used to recognize a specific individual. The second allows businesses to resolve an identity to a specific person – recognizing a phone number, user ID and password, or a device – and use that information to determine if the user of the identity is in fact the identity owner. There are some roadblocks on the road to a seamless digital identity strategy. Issues include a lack of consumer trust and an ambiguous regulatory landscape – creating friction on both ends of the equation. Recipe for success To succeed, businesses need a framework that can reliably use different combinations of physical and digital identity data to determine that the person behind the identity is a known, verified, and unique individual. A one-size-fits-all solution doesn’t exist. However, a layered approach allows businesses to modernize identity, providing the services consumers want and expect while remaining agile in an ever-changing environment. In our newest white paper, developed in partnership with One World Identity, we explore the obstacles hindering digital identity management, and the best way to build a layered solution that is flexible, trustworthy, and inclusive. To learn more, download our “Capturing the Digital Evolution Through a Layered Approach” white paper. Download white paper
The pandemic changed nearly everything – and consumer credit is no exception. Data, analytics, and credit risk decisioning are gaining an even more significant role as we grow closer to the end of the global crisis. Consumers face uneven roads to recovery, and while some are ready to spend again, others are still dealing with pandemic-related financial stress. We surveyed nearly 9,000 consumers and 2,700 businesses worldwide about how consumers are stabilizing their finances and businesses are returning to growth for our new Global Decisioning Report. In this report, we dive into: Key business priorities in 2021 Financial concerns for consumers How to navigate an uneven recovery Business priorities for the year ahead The importance of the online experience As we begin to near the end of the pandemic, businesses need to prioritize technology that enables a responsive, flexible, efficient and confident approach. This can be done by leveraging advanced data and analytics and integrating machine learning tools into model development. By investing in the right credit risk decisioning tools now, you can help ensure your future. Download the report
As quarantine restrictions lift and businesses reopen, there is still uncertainty in the mortgage market. Research shows that more than two million households face foreclosure as moratoriums expire. And with regulators, like the Consumer Financial Protection Bureau (CFPB), urging mortgage servicers to prepare for an expected surge in homeowners needing assistance, lenders need the right resources as well. One of the resources mortgage lenders rely on to help gain greater insight into their borrower’s financial picture is income and employment verification. The challenge, however, is striking the right balance between gaining the insights needed to support lending decisions and creating a streamlined, frictionless mortgage process. There are three main barriers on the path to a seamless and digital verification process. Legacy infrastructure Traditional verification solutions tend to rely on old technology or processes. Whether a lender’s verification strategy is centered around a solution built on older technology or a manual process, the time to complete a borrower verification can vary from taking a day to weeks. Borrowers have grown accustomed to digital experiences that are simple and frictionless and experiencing a drawn out, manual verification process is likely to impact loyalty to the lender’s brand. Stale employment and income data The alternative to a manual process is an instant hit verification solution, with the aim to create a more seamless borrower experience. However, lenders may receive stale borrower income and employment data back as a match. Consumer circumstances can change frequently in today’s economic environment and, depending on the data source the lender is accessing, data may be out of date or simply incorrect. Decisioning based on old information is problematic since it can increase origination risk. Cost and complexity Lenders that use manual processes to verify information are adding to their time to close and ultimately, their bottom line by way of time and resources. Coupled with pricing increases, lenders are paying more to put their borrowers through a cumbersome and sometimes lengthy process to verify employment and income information. How can mortgage lenders avoid these common pitfalls in their verification strategy? By seeking verification solutions focused on innovation, quality of data, and that are customer-centric. The right tool, such as Experian VerifyTM, can help provide a seamless customer experience, reduce risk, and streamline the verification process. Learn more
The COVID-19 pandemic has created shifting economic conditions and rapidly evolving consumer preferences. Lenders must keep up by re-evaluating their strategies to accelerate growth and beat the competition. Here's how AI/ML can help your organization evolve post-COVID-19: With the democratization of AI/ML, lenders of all sizes can now use this technology to grow their lending and optimize for strategic growth. Register for our upcoming webinar to see how lenders like Elevate have incorporated this new technology into their business processes. Register now
To grow in today’s economic climate and beat the competition, financial institutions need to update their acquisition and cross-sell strategies. By doing so, they are able to drive up conversions, minimize risk, and ultimately connect consumers with the right offers at the right time. Businesses and consumers are spending more time online than ever before, with 40% of consumers increasing the number of businesses they visit online. They’ve also made it clear that they expect easy, frictionless transactions with their providers. This includes new accounts and offers of credit – creating the need for better delivery systems. Effective targeting and conversion come down to more than just direct mail and email subject lines, especially now in a volatile economy where consumers are seeking appropriate products for their current situation. Be the first to meet consumers’ needs by leveraging the freshest data, advanced analytics, and automated decision systems. For example, when a consumer tries to open a checking account, the system can initiate a “behind-the-scenes” real-time prescreen request while assessing information needed to open the deposit account. The financial institution can then see if the consumer qualifies for overdraft protection, refinancing offers, loans, credit cards, and more. By performing the pre-approval process in seconds, financial institutions can be sure that they're making the right offers to the right customer, and doing it at the right time. All of this helps to increase the offer acceptance rate, improving customer retention, and maximizing customer account life-time value. The pandemic upended a lot of the ways that your businesses run day-to-day – from where you work to how you (better) engage with customers. Arguably, some of the changes have been long overdue, particularly the acceleration to digital and better customer acquisition strategies. Ahead lies the opportunity to grow – strategies enacted now will determine the extent of that opportunity. To learn more about how Experian can help you assess your prescreen strategy and grow, contact us today. Request a call
The surge in digital demand over the past year reinforced the deep connection between recognition, fraud prevention and the online customer experience. As businesses transformed their operations to accommodate the rapidly growing volume of digital transactions, consumer expectations for easy, secure interactions increased at an even faster pace. That meant less tolerance for the interruptions caused by security and risk controls. We surveyed more than 9,000 consumers and 2,700 businesses worldwide about this connection for our 2021 Global Identity and Fraud Report. This year’s report dives into: Business priorities for the year ahead Why the digital customer experience remains siloed Consumer preferences that impact the digital customer journey Pandemic-era digital activities that have changed consumer expectations As we move forward into the rest of 2021 it’s crucial that businesses continue to focus on fraud prevention. In order to implement an effective fraud strategy that also makes it easier for customers to engage, businesses need to move away from a one-size-fits-all approach and focus on applying the right level of protection to each and every transaction. Download the report Review your fraud strategy
At some point a lender may need to issue an RFI or an RFP for a credit decisioning system. In this latest installment of “working with vendors” let’s dive into some best practices for writing RFIs and RFPs that will help you more quickly and efficiently understand the capabilities of a vendor. First, have one person (or at most a very small group) review the document before it goes out to vendors. Too often these kinds of documents seem like they’re just cut and pasted together without any concern if they paint a coherent picture. If it’s worth the time to write an RFI/RFP, then it’s worth the time to get it right so that the vendor responses make sense. If your document paints an inconsistent picture, a vendor may not know what products will best serve your requirements. In turn, precious time will be wasted in discussions around what’s being proposed. Here are some things to make clear in the document: For what part of the credit life cycle does this RFI/RFP apply (prospecting, origination, account management or collections)? If the request covers more than one part of the life cycle, make clear which questions apply to which part of the life cycle. Do you need a system that processes in batch or real-time requests (or both)? For example, a credit card account management solution can process accounts in batch (for proactive line management), in real time (for reactive requests) or possibly even both. Let the vendor know what it is you’re trying to do, as there may be different systems involved in processing these requests. Do you want this system hosted at the vendor, a third party (like AWS, Azure, etc.) or installed on premises? If you have a preference, let the vendor know. If you have no preference, ask the vendor what they can support. In general, consider playing down or skip detailed pricing questions. There’s nothing wrong with asking for a price range. For credit decisioning systems, detailed pricing is difficult for the vendor since there are often high levels of unknown customization to do. A better question might be, “What things will the vendor have to know in order to accurately price the solution? What are the logical next steps to get more accurate pricing? What’s the typical range of pricing in a solution such as this and what drives that range?” Will you be acting as an aggregator? Sometimes systems are created as front ends to several lenders. For example, a client may want to create a website where a borrower can “shop” among several lenders. This is certainly doable but carries with it a whole host of legal, compliance, business and technical questions. In my opinion, I’d skip the RFI/RFP in this situation and have a robust sit down directly with the vendors. This option will likely be far more productive. Ask more open-ended questions. “How does the solution perform task X?” as opposed to, “Do you support Y?” Often, there’s more than one way to accomplish a task. Asking more open-ended questions will yield a more comprehensive answer from the vendor rather than a simple yes or no response. It also gives you the opportunity to learn about the latest decisioning techniques. Be careful that you have not copied old RFP questions that are no longer relevant. I’ve had clients ask if we support Bernoulli Boxes (a mid-80s kind of floppy disk), or whether we support OS/2, etc. I’ve even had questions about supporting a particular printer. These kinds of questions are centered on the support of the operating system and not a particular vendor’s credit decisioning software. Instead of asking yes/no technology questions, ask for a typical sample architecture. Ask what kinds of APIs are supported (REST, SOAP/XML, etc.). Ask about the solution’s capabilities to call third-party systems (both internal and external). Ask fewer, but more in-depth questions. If the solution needs screens, be clear which screens you’re talking about. Do you need screens to make rule adjustments or configuration changes? Do you need screens for manual review or some sort of case management? Do you need consumer-facing screens where borrowers can type in their application data? If you need screens, be clear on the task the screens should perform. If you have particular concerns, ask them in an open-ended way. For example, “The solution will have to exchange file-based data with a mainframe. How can your solution best satisfy this requirement?” In general, state your requirement not the technology to use. A preamble or brief executive summary is useful to get the big picture across before the vendor delves into any questions. A paragraph or two can go a long way to help the vendor better assess your requirements and provide more meaningful answers to you. This works well because it’s easier to give the big picture in a few paragraphs as opposed to sprinkled around in multiple questions. To summarize, be clear on your requirements and provide a more open-ended format for the vendor to respond. This will save both you and the vendor a lot of time. In section three, I’ll cover evaluating vendors.
The sharp uptick in fraud that coincided with the digital evolution made it clear that banks, credit unions, and fintechs need to invest in a strategy that utilizes identity layers to keep their customers and their finances safe. The steady rise in fraud over the last several years spiked—payment fraud rose 70% last year and is expected to increase by 95% in 2021—making it more challenging than ever to address the fraud threat while meeting increasing customer expectations. The rising fraud threat 2020 saw a rapid influx of customers using digital channels and the amount of data flowing into financial systems. There’s been a seismic shift, and we’re not going back. According to a recent study, 80% of consumers now prefer to manage their finances digitally, leaving the door open for fraudsters to take advantage of digital newbies. The increase in online activity corresponded with criminal activity. The rates of synthetic identity, account opening, and account takeover fraud have risen as fraudsters’ tactics have evolved. 80% of fraud losses now come from synthetic identities In 2020 the rate of new account credit card fraud attempts rose 48% Account takeover accounted for 54% of all fraud attacks in 2020 Fraudsters will continue to take advantage of current conditions, moving from stimulus-related fraud back to more traditional forms of financial theft, and financial institutions must adapt in turn with robust identity layers. Resolving the identity threat In our recent white paper, developed in partnership with One World Identity, we explore how businesses can address the fraud threat. It requires a multilayered identity proofing strategy for both onboarding and ongoing authentication. By doing this, financial institutions can gain a holistic view of consumers and their associated risks, decreasing friction while enabling robust fraud protection. To learn more, download our “Improving Fraud by Increasing Identity Layers” white paper. Download white paper
Digitalization, also known as the process of using digital technology to provide new opportunities for revenue and growth, continues to remain a top priority for many organizations in 2021. In fact, IDC predicts that by 2024, “over 50% of all IT spending will be directly for digital transformation and innovation (up from 31% in 2018).”[1] By combining data and analytics, companies can make better and more instant decisions, meet customer expectations, and automate for greater efficiency. Advances in AI and machine learning are just a few areas where companies are shifting their spend. Download our new white paper to take a deep dive into other ongoing analytics trends that seem likely to gain even greater traction in 2021. These trends will include: Increased digitalization – Data is a company’s most valuable asset. Companies will continue utilizing the information derived from data to make better data-driven decisions. AI for credit decisioning and personalized banking – Artificial intelligence will play a bigger role in the world of lending and financial services. By using AI and custom machine learning models, lending institutions will be able to create new opportunities for a wider range of consumers. Chatbots and virtual assistants – Because customers have come to expect excellent customer services, companies will increase their usage of chatbots and virtual assistants to facilitate conversations. Cloud computing – Flexible, scalable, and cost-effective. Many organizations have already seen the benefits of migrating to the cloud – and will continue their transition in the next few years. Biometrics – Physical and behavioral biometrics have been identified as the next big step for cybersecurity. By investing in these new technologies, companies can create seamless interactions with their consumers. Download Now [1] Gens, F., Whalen, M., Carnelley, P., Carvalho, L., Chen, G., Yesner, R., . . . Wester, J. (2019, October). IDC FutureScape: Worldwide IT Industry 2020 Predictions. Retrieved January 08, 2021, from https://www.idc.com/getdoc.jsp?containerId=US45599219
Perhaps your loan origination system (LOS) doesn’t have the flexibility that you require. Perhaps the rules editor can’t segment variables in the manner that you need. Perhaps your account management system can’t leverage the right data to make decisions. Or perhaps your existing system is getting sunset. These are just some of the many reasons a company may want to investigate the marketplace for new credit decisioning software. But RFIs and RFPs aren’t the only way to find new decisioning software. After working in credit services decisioning for over 20 years — and seeing hundreds of RFPs and presenting thousands of solutions and proposed architectures — I’ve formed a few opinions about how I would go about things if I were in the customer’s seat and have broken that into a three-part series. Part 1 will cover everything up to issuing an RFI or RFP. Part 2 will discuss writing an RFP or RFI. Part 3 will cover evaluating vendors. Let’s go. If you’re looking to buy new decisioning software, your first inclination might be to issue an RFI or an RFP. However, that may not be the best idea. Here’s an issue that I frequently see. Vendors are constantly evolving their products. How a product did feature X two years ago might be completely different now. The terminology that the industry uses might have changed, and new capabilities (like machine learning) might have come about and changed whole sets of functionalities. The first decision point is to ask yourself a question, “Do I know exactly what I want or am I trying to generally learn what is out there?” An RFI or RFP isn’t always the greatest way to exchange information about a product. From a vendor’s standpoint, a feature-rich, complex system has to be reduced down to a few text answers or (worst yet) a series of yes or no answers. It all boils down to nuance. On many occasions, I’ve faced a dilemma when answering an RFP question, “This question is unclear; if the customer means X, the answer is yes; if they mean Y, the answer is no.” If I were in a room with the customer, I could ask them the question, they could provide clarification and I could then provide the accurate answer. There would be more opportunity to have a back and forth, “Oh when you said X, this is what you meant ….” All of that back and forth is lost with an RFI or RFP, or at least delayed until the (hopefully selected) vendor gets a chance to present in front of a live audience. Also, consider that vendors are eager to educate you about their product. They know exactly how the product works and they’re happy to answer your questions. It’s perfectly reasonable to go to a vendor with prewritten questions and thoughts and to pose those questions during a call or demonstration with the vendor. Nothing would prevent a customer from using the same questions for each vendor and evaluating them based on their answers. All of this can be done without issuing an RFI or RFP. In conclusion, I’d offer the following points to think about before issuing an RFI or RFP: A customer can provide questions that they want answered during a demonstration of a credit decisioning product. These same questions can be used to provide an initial assessment of several vendors. A customer’s understanding of a vendor’s capabilities is likely 10x faster and deeper with an interactive session versus reading the answers in a questionnaire. Nuanced and follow-up questions can be asked to gather a complete understanding. Alternative solutions can be explored. This exercise doesn’t have to replace an RFP but instead can better inform the customer about the questions they need answered in order to issue an RFP. Don’t be afraid to talk to a vendor, even if you’re not sure what you want in a new product. In fact, talk to several vendors. More than likely, you’ll learn a lot more via a discussion than you will via an RFI questionnaire. What’s good about an RFI or RFP is coming in with prepared questions. That way, you can judge each vendor using the same criteria but, if possible, get the answers to those questions via an interactive session with the vendors. Next: How to write an effective RFP or RFI.
Experian is proud to announce, for the second year in a row, we have been named to the global Fintech Leaders list, placing in the top 20 for 2021. The list and adjoining report are released annually by international research organization, the Center for Financial Professionals (CeFPro). In addition to placing 19th on the list, Experian also placed in the Credit Risk category. The Center for Financial Professionals’ Fintech Leaders 2021 Report is one of the most rigorous programs that rank fintech industry leaders. The report’s coverage includes evaluating top fintech companies, solution providers, and vendors. The results are usually based on gathered surveys from end-users, practitioners, and subject matter experts. CeFPro’s report comes from the group’s market analysis and original research, which are backed by an advisory board that consists of 60 international industry professionals. Andreas Simou, CeFPro’s Managing Director, shared that the CeFPro board and voting members recognized Experian within the fintech survey as leaders for their data, decisioning and analytical capabilities. Simou said, "Experian cements its place on the Fintech Leaders List, and has once again been very highly regarded, as a leading player within credit risk, most notably for their subject-matter expertise and excelling within the areas of data management and modelling,” he said. “We are honored to once again be recognized as a Fintech Leader by CeFPro and the global Fintech marketplace,” said Jon Bailey, Vice President for Fintech at Experian. “We are committed to supporting the Fintech community and we will continue to invest and innovate to help our clients solve problems, create opportunities, and promote financial inclusion,” Bailey said.
According to Experian’s latest Global Insights Report, 38% of consumers expect to increase their online activity in the next 12 months. The report also found that consumers continue to have high expectations for their online experience, and businesses are re-imagining the customer journey to reflect that need. This January, Experian surveyed 3,000 consumers and 900 businesses to explore the changes in consumer behavior and business strategy pre- and post-COVID-19. As consumers have embraced life online, they’ve continued to emphasize their feelings regarding the importance of protecting their information. More than half of consumers still consider security to be the most important factor in their digital experience – the same experience they have such high expectations of. Business are acting in turn, with more than half investing in fraud detection methods or software to reduce friction in the customer experience. Digital transformation is also highlighting the need to: Manage regulatory compliance Integrate security measures Ensure access to AI models Attract and manage customers Integrate automation solutions Download the report to get all the latest insights into consumer desires and business behaviors, and keep visiting the Insights blog for a deeper dive into US-specific findings. Download report
Recently, I shared articles about the problems surrounding third-party and first-party fraud. Now I’d like to explore a hybrid type – synthetic identity fraud – and how it can be the hardest type of fraud to detect. What is synthetic identity fraud? Synthetic identity fraud occurs when a criminal creates a new identity by mixing real and fictitious information. This may include blending real names, addresses, and Social Security numbers with fabricated information to create a single identity. Once created, fraudsters will use their synthetic identities to apply for credit. They employ a well-researched process to accumulate access to credit. These criminals often know which lenders have more liberal identity verification policies that will forgive data discrepancies and extend credit to people who appear to be new or emerging consumers. With each account that they add, the synthetic identity builds more credibility. Eventually, the synthetic identity will “bust out,” or max out all available credit before disappearing. Because there is no single person whose identity was stolen or misused there’s no one to track down when this happens, leaving businesses to deal with the fall out. More confounding for the lenders involved is that each of them sees the same scam through a different lens. For some, these were longer-term reliable customers who went bad. For others, the same borrower was brand new and never made a payment. Synthetic identities don't appear consistently as a new account problem or a portfolio problem or correlate to thick- or thin-filed identities, further complicating the issue. How does synthetic identity fraud impact me? As mentioned, when synthetic identities bust out, businesses are stuck footing the bill. Annual SIF (synthetic identity fraud) charge-offs in the United States alone could be as high as $11 billion. – Steven D’Alfonso, research director, IDC Financial Insights1 Unlike first- and third-party fraud, which deal with true identities and can be tracked back to a single person (or the criminal impersonating them), synthetic identities aren’t linked to an individual. This means that the tools used to identify those types of fraud won’t work on synthetics because there’s no victim to contact (as with third-party fraud), or real customer to contact in order to collect or pursue other remedies. Solving the synthetic identity fraud problem Preventing and detecting synthetic identities requires a multi-level solution that includes robust checkpoints throughout the customer lifecycle. During the application process, lenders must look beyond the credit report. By looking past the individual identity and analyzing its connections and relationships to other individuals and characteristics, lenders can better detect anomalies to pinpoint false identities. Consistent portfolio review is also necessary. This is best done using a risk management system that continuously monitors for all types of fraudulent activities across multiple use cases and channels. A layered approach can help prevent and detect fraud while still optimizing the customer experience. With the right tools, data, and analytics, fraud prevention can teach you more about your customers, improving your relationships with them and creating opportunities for growth while minimizing fraud losses. To wrap up this series, I’ll explore account takeover fraud and how the correct strategy can help you manage all four types of fraud while still optimizing the customer experience. To learn more about the impact of synthetic identities, download our “Preventing Synthetic Identity Fraud” white paper and call us to learn more about innovative solutions you can use to detect and prevent fraud. Contact us Download whitepaper 1Synthetic Identity Fraud Update: Effects of COVID-19 and a Potential Cure from Experian, IDC Financial Insights, July 2020
Previously, we discussed the risks of account takeover and how a Defense in Depth strategy can protect your business. Before implementation it’s important to understand the financial benefits of the strategy. There are a few key steps to assessing and quantifying the value of Defense in Depth. Transaction risk assessment: This requires taking inventory of all possible transactions. Session-level risk analysis: With the transactions categorized by risk level, the next step is to review session history based on the highest risk activity within the session. Quantify the cost of a challenge: There are multiple costs associated with challenging a user using step-up authentication. Consider both direct and indirect costs – failure rate, contact center operational cost, and attrition rate following failed challenges (consider lifetime value of account) Quantify the expected challenge rate: This can be done by comparing the Defense in Depth approach to a traditional approach. Below is a calculator that will help determine the cost of the reduced challenges associated with a Defense in Depth strategy versus a traditional strategy. initIframe('5f039d2e4c508b1b0aafa4bd'); In addition to the quantitative benefits, it is important to consider some of the qualitative benefits of this approach: Challenging at moments that matter: Customers appreciate and expect protection in online banking, especially when moving money externally or updating contact information. This is a great way to achieve both convenience and security. Improved fraud management: By staging the risk decision at the transaction level, the business can balance the type of challenge with the transaction risk. There are incremental cost considerations to include in the business case as well. For instance, there is an increase in transaction calls for a risk assessment at the medium/high risk transactions – about 10% in the example above. Generally, the increased transaction cost is more than offset by the reduction in cost of challenges alone. A Defense in Depth strategy can help businesses manage fraud risk and prevent account takeover in online banking without sacrificing user experience. If you are interested in assistance with building your business case and understanding the strategies to implement a successful Defense in Depth strategy, contact us today. Contact us 1Identity Fraud in the Digital Age, Javelin Strategy & Research, September 2020
It’s clear that the digital transformation we experienced this year is here to stay. While there are many positives associated with this transformation – innovation, new ways to work, and greater online connectedness – it’s important that we review the risks associated with these trends as well. In late 2019 and throughout 2020, Experian surveyed consumers and businesses. We asked about online habits, expectations for information security and plans for future spending. Unsurprisingly, about half of consumers think they’ll continue to spend more online in the coming year. Those same consumers now have a higher expectation for their online experience than before the onset of COVID-19. Hand-in-hand with the online activity trends come increased risks associated with identity theft and fraud as criminals find new chances to steal information. In response to both of these trends, businesses and consumers want a balance between security and convenience. Our latest trends report dives into the new opportunities 2020 has created for fraud, and the opportunities to prevent identity theft or manipulation and the associated losses while building stronger relationships. Download the full North America Trends Report for a look into North American trends over the last year and to learn how fraud prevention and positive customer relationships are actually two sides of the same coin. North America Trends Report